Google Ads | Creation, Optimization, Monitoring
We create and optimize text ads for your company in the Google Search network (normal Google search) with the aim of maximizing conversions.
- Setting up the campaign including budget, bidding strategy, playout, location, time and other parameters
- 1 responsive ad per topic with a maximum of 20 keywords per ad group including setting useful extensions such as sitelinks, additional information, snippet extensions, image or dynamic image, call extension, price extension, telephone extension, location extension (selection by Heinrich Marketing)
- Setup of Google Ads evaluation in Google Looker Studio (via Heinrich Marketing)
optimization
- Qualitative, content-related optimization of campaigns and ad groups
- Revision of search terms & ad texts, bid optimization, monitoring
- Monitoring & revision of the ads and campaign extensions
Evaluation
- Monthly Google Ads campaign performance report via email
- Personal discussion / evaluation of the campaign performance as required