Meta Ads | lead ads
With Facebook Lead Ads, lead forms are made available directly on Facebook or Instagram and can be edited via a lead center or delivered by email.
Creation of instant forms
- Discussion of the form of implementation
- Development of steps and query content within Facebook lead generation
- Set lead email sending via tool (requires access to Google account)
Facebook Lead Ads are fundamentally different from our normal approach in online marketing to generate as much traffic as possible on the website. With the lead ads we stay completely in the Facebook universe and advertising and the lead generation takes place directly in Facebook or Instagram.
It's relatively simple: We create a multi-level, graphical lead form on Facebook and include it as a call-to-action in the respective post. The advantage is that we can pre-fill form fields with data from the Facebook user. The disadvantage is the lack of brand loyalty and enthusiasm for the offer. However, this can often be more than compensated for with a strong sales team.
